Sony is no stranger to success. From the days of the walkman, to their blu-ray HD video format and plenty of other ventures in between, Sony knows how push a product people want to buy. Of all of their success stories, the PlayStation brand has easily been one of the most reliable sources of profit for a long time, bringing with it lots of stability and growth for the company as a whole. Like most massive companies though, Sony has launched its fair share of clunkers. Needless to say, The follow up to the unmitigated success that is the Playstation 4 has some mighty big shoes to fill. Despite the momentum that PlayStation is seeing right now with the anticipation of several huge 1st party games like The Last of Us Part 2 and Ghost of Tsushima, the task of repeating their own success will likely still be a difficult one and fraught with potential for error. While Playstation does have a home field advantage by being the current superior console in many gamers’ eyes, they have been in this position before, and still managed to lose it. If you were paying much attention at all to the gaming space around the launch of the Playstation 3 or even the Vita, you will know exactly what I’m talking about.
So the idea here is to have a launch more in line with what happened with the Playstation 2 than the 3. Sony was coming off of an incredible surprise success with the Playstation 1 and built on to it with the Playstation 2, which is very similar to where they find themselves now with the PS5. Nobody expected the PS4 to blow up quite as much as it did, and now Sony must translate that legacy into something new that respects what they’ve already done, while still reiterating on it. So how do they keep the train going? What can Sony do to ensure that the Playstation 5 is a success?
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